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Adobe Photoshop CC Classroom in a Book (2019 Release)
by , Conrad Chavez

Language

English

Pages

416

Publication Date

November 19, 2018

Product Description
Customer Reviews
<p>Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop choose <i>Adobe Photoshop CC Classroom in a Book (2019 release)</i> from Adobe Press. The 15 project-based lessons show key step-by-step techniques for working in Photoshop, including how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web.</p> <p>聽</p> <p>In addition to learning the essential elements of the Photoshop interface, this revised edition for the 2019 release covers features like the new Frame tool, designing reflected and radial art with Paint Symmetry, correcting mistakes with updated Undo, Navigating the redesigned Home screen, removing objects with upgraded Content-Aware Fill, saving time with simplified editing and transformations, and much more!</p> <p>聽</p> <p>The online companion files include all the necessary assets for readers to complete the projects featured in each chapter. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes. </p> <p>聽</p>
Adobe Photoshop Classroom in a Book (2020 release)
by , Andrew Faulkner

Language

English

Pages

415

Publication Date

December 09, 2019

Product Description
Customer Reviews
Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Photoshop choose <b> <i>Adobe Photoshop Classroom in a Book (2020 release)</i> </b> from Adobe Press. The 15 project-based lessons show key step-by-step techniques for working in Photoshop, including how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web. 聽 In addition to learning the essential elements of the Photoshop interface, this revised edition for the 2020 release covers features like the new Object Selection tool, saving Cloud Documents for easy access from Photoshop on other devices such as the Apple iPad, removing objects with upgraded Content-Aware Fill, applying styles and objects such as gradients and shapes, instantly using redesigned Presets panels, and much more! 聽 The online companion files include all the necessary assets for readers to complete the projects featured in each chapter. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes <br />
Storytelling with Data: Let's Practice!
by Cole Nussbaumer Knaflic

Language

English

Pages

428

Publication Date

October 09, 2019

Product Description
Customer Reviews
<p><b>Influence action through data!</b></p> <p>This is not a book. It is a one-of-a-kind immersive learning experience through which you can become鈥攐r teach others to be鈥攁 powerful data storyteller.</p> <p><i>Let鈥檚 practice! </i>helps you build confidence and credibility to create graphs and visualizations that make sense and weave them into action-inspiring stories. Expanding upon best seller <i>storytelling with data</i>鈥檚 foundational lessons, <i>Let鈥檚 practice! </i>delivers fresh content, a plethora of new examples, and over 100 hands-on exercises. Author and data storytelling maven Cole Nussbaumer Knaflic guides you along the path to hone core skills and become a well-practiced data communicator. Each chapter includes:</p> <p>鈼?<b>Practice with Cole:</b> exercises based on real-world examples first posed for you to consider and solve, followed by detailed step-by-step illustration and explanation</p> <p>鈼?<b>Practice on your own:</b> thought-provoking questions and even more exercises to be assigned or worked through individually, without prescribed solutions</p> <p>鈼?<b>Practice at work:</b> practical guidance and hands-on exercises for applying <i>storytelling with data </i>lessons on the job, including instruction on when and how to solicit useful feedback and refine for greater impact</p> <p>The lessons and exercises found within this comprehensive guide will empower you to master鈥攐r develop in others鈥攄ata storytelling skills and transition your work from acceptable to exceptional. By investing in these skills for ourselves and our teams, we can all tell inspiring and influential data stories!</p>
The Art of Game Design: A Book of Lenses, Third Edition
by Jesse Schell

Language

English

Pages

654

Publication Date

July 31, 2019

Product Description
Customer Reviews
<p>Presents聽over 100聽sets of questions, or different lenses, for viewing a game鈥檚 design. Written by one of the world's top game designers, this book describes the deepest and most fundamental principles of game design, demonstrating how tactics used in board, card, and athletic games also work in video games. It provides practical instruction on creating world-class games that will be played again and again. <i>New to this edition: </i>many great examples from new VR and AR platforms as well as examples from modern games such as Uncharted 4 and The Last of Us, Free to Play games, hybrid games, transformational games, and more.</p>
Adobe Illustrator Classroom in a Book (2020 release)
by Brian Wood

Language

English

Pages

480

Publication Date

December 20, 2019

Product Description
Customer Reviews
The fastest, easiest, most comprehensive way to learn. The best-selling series of hands-on software training workbooks, offers what no other book or training program does鈥攁n official training series from Adobe, developed with the support of Adobe product experts. Contains 16 lessons that cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you. <br /> Build a strong foundation by following hands-on projects for creating logos, illustrations, and posters. Learn how to use the Shaper tool and Live Shapes along with dynamic symbols to streamline graphics creation. Create website assets and export them in multiple formats to support modern responsive web designs. From exacting illustration to more free-form painting, you鈥檒l gain vital skills as you progress through the lessons. <br /> The online companion files include all the necessary assets for readers to complete the projects featured in each chapter. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes. <br />
The Brand Gap: Revised Edition (AIGA Design Press)
by Marty Neumeier

Language

English

Pages

208

Publication Date

August 04, 2005

Product Description
Customer Reviews
THE BRAND GAP is the first book to present a unified theory of brand-building.聽 Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a 鈥渃harismatic brand鈥濃€攁 brand that customers feel is essential to their lives. In an entertaining two-hour read you鈥檒l learn:<br /> <br />鈥?the new definition of brand<br />鈥?the five essential disciplines of brand-building<br />鈥?how branding is changing the dynamics of competition<br />鈥?the three most powerful questions to ask about any brand<br />鈥?why collaboration is the key to brand-building<br />鈥?how design determines a customer鈥檚 experience<br />鈥?how to test brand concepts quickly and cheaply<br />鈥?the importance of managing brands from the inside<br />鈥?220-word brand glossary<br /> <br />From the back cover:<br />Not since McLuhan鈥檚 THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of branding鈥攁 set of five disciplines to help companies bridge the gap between brand strategy and customer experience. Those with a grasp of branding will be inspired by the new perspectives they find here, and those who would like to understand it better will suddenly 鈥済et it.鈥?This deceptively simple book offers everyone in the company access to 鈥渢he most powerful business tool since the spreadsheet.鈥?lt;br />
Adobe Illustrator CC Classroom in a Book (2019 Release)
by Brian Wood

Language

English

Pages

480

Publication Date

December 10, 2018

Product Description
Customer Reviews
<p>Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Illustrator CC (2019 release) choose <i>Adobe Illustrator CC Classroom in a Book (2019 release)</i> from the best-selling series of hands-on software training workbooks from Adobe Press. The 15 project-based lessons show users the key techniques for realizing your creative potential with Adobe Illustrator CC. Following hands-on step-by-step projects, users create logos, illustrations, posters, and more. Explore the new streamlined Tools panel and all of the features essential for being creative in Illustrator, including working with the Shaper tool and Live Shapes along with dynamic symbols to streamline graphics creation. Create website assets and export them in multiple formats to support modern responsive web designs. From exacting illustration to free-form painting, you鈥檒l build a strong foundation in Illustrator as you progress through the lessons.</p> <p>聽</p> <p>The online companion files include all the necessary assets for readers to complete the projects featured in each. All buyers of the book get full access to the Web Edition: A Web-based version of the complete ebook enhanced with video and multiple-choice quizzes.聽</p>
The Truthful Art: Data, Charts, and Maps for Communication (Voice...
by Alberto Cairo

Language

English

Pages

400

Publication Date

February 08, 2016

Product Description
Customer Reviews
<p> <b>No matter what your actual job title, you are鈥攐r soon will be鈥攁 data worker.</b>聽</p> <p> <br /> </p> <p>Every day, at work, home, and school, we are bombarded with vast amounts of free data collected and shared by everyone and everything from our co-workers to our calorie counters. In this highly anticipated follow-up to聽<i>The Functional Art</i>鈥擜lberto Cairo鈥檚 foundational guide to understanding information graphics and visualization鈥攖he respected data visualization professor explains in clear terms how to work with data, discover the stories hidden within, and share those stories with the world in the form of charts, maps, and infographics.聽In<i>聽The Truthful Art</i>, Cairo transforms elementary principles of data and scientific reasoning into tools that you can use in daily life to interpret data sets and extract stories from them.聽聽聽</p> <p>聽</p> <p> <i>The Truthful Art</i>聽explains:</p> <p>聽</p> <p>鈥?The role infographics and data visualization play in our world</p> <p>鈥?Basic principles of data and scientific reasoning that anyone can master</p> <p>鈥?How to become a better critical thinker</p> <p>鈥?Step-by-step processes that will help you evaluate any data visualization (including your own)</p> <p>鈥?How to create and use effective charts, graphs, and data maps to explain data to any audience</p> <p>聽</p> <p> <i>The Truthful Art</i>聽is also packed with inspirational and educational real-world examples of data visualizations from such leading publications as聽<i>The New聽York Times</i>,聽<i>The Wall Street Journal</i>,聽<i>Estado de S茫o Paulo聽</i>(Brazil),聽<i>Berliner Morgenpost聽</i>(Germany),聽and many more.</p>
The Adobe Photoshop Lightroom Classic CC Book for Digital Photogr...
by Scott Kelby

Language

English

Pages

498

Publication Date

May 08, 2018

Product Description
Customer Reviews
<p>Since Lightroom first launched 11 years ago, Scott Kelby鈥檚 <i>The Adobe Photoshop Lightroom Book for Digital Photographers</i> has been the world鈥檚 #1 top-selling Lightroom book (it has been translated into dozens of different languages), and in this latest version for Lightroom Classic CC, Scott did his biggest update ever, sharing all his latest techniques, insights, and invaluable tips using his award-winning, step-by-step, plain-English style that makes learning Lightroom easy and fun.</p> <p>聽</p> <p>Scott doesn鈥檛 just show you which sliders do what (every Lightroom book does that, right?). Instead, he shares his own personal settings, his time-tested techniques, and his proven step-by-step method of learning Lightroom, so you can begin using it like a pro from the start.</p> <p>聽</p> <p>Each year, he trains thousands of Lightroom users at his live seminars and through his blog聽at LightroomKillerTips.com, and he has learned first-hand what really works and what doesn鈥檛.聽He tells you flat-out which techniques work best, which ones to avoid, and why. You鈥檒l learn:</p> <p> </p> <ul> <li>His now famous SLIM (Simplified Lightroom Image Management) system that will teach you, step by step, how to organize your images, back them up, and be able to find them quickly and easily. Scott鈥檚 SLIM system is used by photographers all over the world and is taught at colleges and universities, because it鈥檚 so simple, straightforward, and it works.</li> <li>How to make your images look like the pros and how to take advantage of the new RAW camera, creative, and B&W profiles鈥攜ou鈥檒l finally 鈥済et鈥?the whole image-editing thing, and you鈥檒l know exactly what to do, in what order, and why.聽</li> <li>How to use Lightroom along with Photoshop, and how to make the two work together absolutely seamlessly. You鈥檒l be surprised at what you鈥檒l be able to do, even if you鈥檝e never used Photoshop before.</li> <li>There鈥檚 a full chapter on how to use Lightroom on your mobile device to expand Lightroom鈥檚 power.</li> <li>The last chapter really sets this book apart because this is where Scott answers his #1 most-asked Lightroom question, which is 鈥淓xactly what order am I supposed to do things in?鈥?You鈥檒l see his entire start-to-finish Lightroom workflow and learn how to incorporate it into your own workflow.</li> <li>You can also download most of the same images used in the book to follow right along with.</li> <li>And, you鈥檒l get a killer collection of custom Lightroom Develop and Print presets to give you some of the most sought-after looks and effects, all with just one click.</li> </ul> <p> </p> <p> </p> <p> </p> <p>This is the first and only book to bring the whole process together in such a clear, concise, and visual way. There is no faster, more straight-to-the-point, or more fun way to learn Lightroom than with this ground- and record-breaking book.</p>
SQL Queries for Mere Mortals: A Hands-On Guide to Data Manipulati...
by John L. Viescas

Language

English

Pages

960

Publication Date

January 31, 2018

Product Description
Customer Reviews
<b>The #1 Easy, Common-Sense Guide to SQL Queries鈥擴pdated with More Advanced Techniques and Solutions</b> <br /> <br /> <i>Foreword by Keith W. Hare, Vice Chair, USA SQL Standards Committee</i> <br /> <br /> <b>SQL Queries for Mere Mortals</b> has earned worldwide praise as the clearest, simplest tutorial on writing effective queries with the latest SQL standards and database applications. Now, author John L. Viescas has updated this hands-on classic with even more advanced and valuable techniques.<br /> <br />Step by step, Viescas guides you through creating reliable queries for virtually any current SQL-based database. He demystifies all aspects of SQL query writing, from simple data selection and filtering to joining multiple tables and modifying sets of data.<br /> <br />Building on the basics, Viescas shows how to solve challenging real-world problems, including applying multiple complex conditions on one table, performing sophisticated logical evaluations, and using unlinked tables to think 鈥渙utside the box.鈥?lt;br /> <br />In two brand-new chapters, you learn how to perform complex calculations on groups for sophisticated reporting, and how to partition data into windows for more flexible aggregation.<br /> <br />Practice all you want with downloadable sample databases for today鈥檚 versions of Microsoft Office Access, Microsoft SQL Server, and the open source MySQL and PostgreSQL databases. Whether you鈥檙e a DBA, developer, user, or student, there鈥檚 no better way to master SQL.<br /> <br />Coverage includes:<br /> <ul> <li>Getting started: understanding what relational databases are, and ensuring that your database structures are sound</li> <li>SQL basics: using SELECT statements, creating expressions, sorting information with ORDER BY, and filtering data using WHERE</li> <li>Summarizing and grouping data with GROUP BY and HAVING clauses</li> <li>Drawing data from multiple tables: using INNER JOIN, OUTER JOIN, and UNION operators, and working with subqueries</li> <li>Modifying data sets with UPDATE, INSERT, and DELETE statements</li> <li>Advanced queries: complex NOT and AND, conditions, if-then-else using CASE, unlinked tables, driver tables, and more</li> <li>NEW! Using advanced GROUP BY keywords to create subtotals, roll-ups, and more</li> <li>NEW! Applying window functions to answer more sophisticated questions, and gain deeper insight into your data</li> </ul> <b>Software-Independent Approach!</b> <br />If you work with database software such as Access, MS SQL Server, Oracle, DB2, MySQL, Ingres, or any other SQL-based program, this book could save you hours of time and aggravation鈥攂efore you write a single query!<br />

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